The decision to migrate led to an intensive six-month project with Aviva Solutions and graphic design agency George & Harrison. Design-wise, we wanted to add more Eindhoven vibes and move towards fresh, activating colours and more space for content. In addition, we have increased the user experience. For example, we redesigned the website structure based on the interests of our target groups, and we started working with tagging.
A significant milestone, but we're not there yet. In the coming months, we will continue to migrate the hundreds of content pages we have built up in recent years. In addition, we will take steps in adding and improving functionalities and design optimisations. Recently, our webshop went live. In 2022, we will start with personalisation.