Over one million hotel stays in 2019
In 2019, 1,053,000 hotel stays were counted in Eindhoven. It is an increase of 9% compared to 2018 with 965,000 overnight stays. The increase in hotel stays is generating additional economic activity for the city, both from the hotels themselves and supply chain partners. There is also a solid spin-off for the city, including employment.
Monique List-de Roos, Alderman for the Inner City & City Marketing: "More than one million overnight stays in Eindhoven last year; that's a good result for the hotel industry. And others in the city benefit from this too, because hotel guests naturally spend their money at other places. For the municipality, this also means an increase in the tourist tax reserve. We use this money to invest in the attractiveness of Eindhoven. And that's very important right now. Because unfortunately, the figures for 2020 will show a different picture. The measures against the coronavirus have also hit the hotels hard. The effects will probably continue to be felt in 2021. We need to put our shoulders to the wheel together to limit the damage. Investing in the attractiveness of Eindhoven, and especially its city centre is vital right now."
Rick Polman, managing director of Van der Valk Hotel Eindhoven on behalf of Eindhovens Hoteliers Overleg: "The one million overnight stays is a wonderful milestone and a clear signal that the Eindhoven city marketing approach is working. The current crisis has seriously disrupted this carefully built up success. The efforts of Eindhoven365 are more important than ever to get back to the old situation as quickly as possible. Investing in the city's appeal and developing events and initiatives that contribute to (inter)national visitors and activating local and regional visitors, both business and private, is and remains crucial. The tourist tax that accommodation providers charge to guests must therefore be permanently and sustainably invested in those things that yield the maximum return for the entire breadth of the hospitality and retail sectors in the city."
Doubling of overnight stays
Peter Kentie, director of Eindhoven365: "Looking back at 2019, we are naturally pleased with the result achieved. Looking back further, it is a phenomenal achievement for Eindhoven as a destination. We have achieved a doubling(!) from 513,000 to 1,053,000 paid overnight stays in our city in nine years. The active marketing and close cooperation has also put Eindhoven on the map as a leisure destination. For the hotel market in 2020, we must all work hard to keep the city, especially the inner city, attractive for multi-day hotel visits. So joining forces, supported by good communication and an effective marketing approach, is crucial. Hotel stays by tourists are of obvious importance, especially since the business market is still reticent due to the international travel restrictions that still apply."